Here is my predicament - I have no budget. Eventually things will pick up but currently I have do things with little or no money. Business cards are an absolute necessity for me yet how do I decide what design I want before I pay major bucks (and could end up with something I hate or change info because the business is in major transition).
I did buy some personalized business cards when I thought I was going in a certain direction with my business. Major mistake and waste of money. So what is a fledging photographer to do? My first mistake was not planning this out, taking time to at least start a business plan to help me focus on what it is that a) I wanted to do; 2) Is there a need; 3) Do I have the equipment to get the business going.
Once I did the above (I have to admit though that the business plan is not totally complete - a continuous work in progress), I had some basics that I need for the business cards to be useful:
1) A stable business phone number (that doesn't cost me cent!)
2) A dedicated business web site (same as above)
3) A dedicated email address that looks professional (okay, I had to pay for a domain name but the price was very reasonable).
So how do I decide what I want my card to look like. As a photographer, I of course want to design my own and not take some stock style card.
What I did is I created my own - - - in four different styles. I got some business card stock from Staples and printed out some cards. Yes, I know they look a little cheap but I am trying to see which ones "grab" people's eye before having the professional ones done. I always have some on me no matter what.
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